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How Marketers Are Spending Their Money in 2023 (We Asked 8032 Marketers)
With the economy up in the air due to inflation kicking into high gear, war, interest rates rising, and other factors that we can’t control we decided it would be great to see how other marketers are...
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Does Rich Media on Product Pages Help Boost Revenue?
Rich media – including videos, gifs, audio recordings, and infographics – is a popular tool used to convert users on landing pages and in digital advertisements. Does it have the same impact on...
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Getting Started with Behavioral Email Marketing
When sending out automated emails to your list, how personalized are they? I’m not talking about things like $firstname, or order by $date for free shipping – but actual personalization based on their...
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How to Get More YouTube Views: 8 Steps with Examples
Marketers who use YouTube are usually keen to reach the widest audience possible. After all, the more YouTube views you get, the more exposure. While they’re not the only metric that determines the...
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What Marketing Automation Campaigns You Need to Start Doing ASAP
There are only so many hours in a day. 24, to be exact. And if you’re like me, you have a list of seemingly never-ending tasks to fill those hours. Social media posts, blog posts, SEO, PPC,...
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How to Create a Customer Journey Map (w/Examples)
Creating a customer journey map is enough to make even the best marketers freeze in their tracks and realize how little they really know about their prospects. If this sounds like you, don’t worry....
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Survey Questions for Market Research – with Examples
Are you wasting time and money because you don’t really know your customers? Creating products that your customers don’t want just doesn’t make sense. In any business, before you can meet your...
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16 Market Research Tools To Uncover Actionable Insights
In a world of increasing competition, understanding your target market is vital. Conducting thorough research of past, current, and prospective customers helps you uncover insights to improve your...
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How to Overcome Writer’s Block with Ubersuggest
You’re staring at your screen. Your screen’s staring back at you. Only one of you can win this writer’s block contest (and believe me—I’m rooting for you). You’re not the only one who experiences...
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Leverage Keyword Research for Product Naming
Naming products is no easy task. You’ve got your product and a whiteboard full of random phrases and ideas being tossed around. Some names sound ok, maybe a few seem like a good fit, but no one on...
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Core Web Vitals for Small Businesses: How To Pass The CWV Assessment
Did you know 1 in 2 visitors abandon a website that takes more than 6 seconds to load? You may think that sounds extreme, but it’s pretty reasonable. In a digitally connected world, people expect a...
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Search Beyond Search: The Biggest Opportunity in Digital Marketing
When you think about search, what comes to mind? I bet you are thinking “Google”. But there is more to search than Google. And even with Google, if you want to succeed you have to think beyond...
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Do Minimalist Website Designs Help or Hurt Your SEO?
As a website owner, do you feel as if the line between a good user experience and optimal search engine optimization (SEO) is a tightrope? It’s not uncommon to feel like you have to prioritize one...
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Content Gap Analysis: 5 Ways to Find Them & Fix Them
When it comes to content creation, gaps are inevitable. You can be the best writer out there, but that doesn’t stop the world from continuously evolving. Information becomes outdated. Keywords...
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The Best VoIP Phone Services (In-Depth Review)
Disclosure: This content is reader-supported, which means if you click on some of our links that we may earn a commission. Do you want to skip the read and get right to my top pick? The best VOIP...
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5 Blogs That Are Making Money in 2022 (and How You Can, Too)
Have you ever wondered how to make money blogging about the things you love? What if I told you it’s possible to write about your passions and make money with a blog? There are a variety of niches you...
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Link Building for Local SEO: 7 Simple Strategies
Consumers want to connect with local businesses. According to Google, searches including “near me” are increasing by 500 percent year on year. What’s more, 81 percent of consumers used Google to...
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What Is the Difference Between Copywriting vs Content Writing?
Have you been using these two interchangeably? You’re doing your business a disservice. Copywriting and content writing are two very different skill sets, but both are essential for a successful...
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Referring Domains vs Backlinks: What’s the Difference?
Are you not sure about the difference between referring domains and backlinks? Then you’ve come to the right place. Referring domains and backlinks can be a complex topic, but understanding the...
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Ubersuggest & AnswerThePublic: Up Your SEO Game
Search listening is going to get you ahead in the SEO game. Hear me out. Google averages 3.5 billion searches a day. Of those searches, 16 to 20% have never been seen before. Each search is like an...
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